Idou Coffee Co.
SERVICES
Branding
Brand Guidelines
Icon Set
Packaging
In 2022, Idou Coffee Co. reached out in need of a new visual identity. We created the coffee leaves + lantern logo to represent their desire to guide their community and explore delicious coffee together. Fast forward to 2023, and Idou came back to overhaul their coffee packaging. We made sure that the labels included all the important info, and that they were easy to read and understand. A set of six icons were developed to visually convery their brewing suggestions. A brand submark with their slogan was also created to round out their brand.
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“From the start, the process of designing our logo was a great experience. We felt like our ideas and brand were in capable hands, so we never felt nervous about what the outcome would be. We appreciated the quick turnaround on the design and editing process, as well as your willingness and ability to take our input and make something beautiful!”
—IDOU COFFEE CO.
Photo Credit: Idou Coffee Co.